The question was recently asked, “What should a person consider when choosing a Professional Networking Group?” I think there are 3 important areas to consider.
1. What level of professional networker are you?
Consider that different folks are at different levels in their networking experience. If a person is new to networking and/or is still trying to understand how to get the most out of it they should be looking for a group that facilitates their learning. On the other hand, if a professional “gets it” then there are groups tailored to this. This kind of group knows that they are not for everybody. The performance of the group and the professionals involved will reflect this high level of professional networking.
2. Convenience is important.
Time and location should play a large part of the decision process. If the time of the meetings conflict with other important events in one’s life attendance will suffer. Being part of a group that meets near one’s home or work also contributes to reliability. Knowing some groups have strict attendance policies, and others don’t, does not have a bearing on this. If a professional is not attending, they are not networking. Make sure the time and place of the meeting is convenient.
3. The leadership team has a huge impact on the networking group.
Watch the team as a whole as well as the individual leader. The team should function together well. The leadership team as a whole should reflect the philosophy of the organization. The group as a whole will eventually reflect the leadership team’s character and attitude. It is important to understand that a new leadership team will take a little while to acclimate. Give them the time they need to develop as a team. Conversely, a team that has been in place for a while is a good barometer of the group. If the team doesn’t feel comfortable for you maybe waiting for a new leadership team is appropriate. Check back with the group in the future.
If these three factors are considered when looking for a professional networking group individuals can save a lot of time and frustration.
What would you advise a person looking for a business networking group to consider?
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